Center for Financial Services Innovation profiles Opportunity Fund's Start2Save microsavings initiative

Posted on Apr 22, 2013 by Gwendy Donaker Brown

Just in time to celebrate its two year anniversary! Start2Save, our emergency savings initiative, has been featured in an extensive case study by the Center for Financial Services Innovation. Read it here to learn about the successes, lessons and challenges we have faced in developing and launching this flexible new product. My favorite part is “With and Without Start2Save”, a detailed infographic that compares what happens when Lisa, a single mom, has to pay for essential car repairs.  Rather than get derailed by the surprise expense, with start2Save Lisa is prepared for the unexpected, keeps on saving and continues moving forward with her life. We’re excited to see where the next year will take the many families working hard to Start2Save. 

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